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Terms and Conditions

When you enter the Potters-Arf Marathon you agree to the terms and conditions stipulated below

The Hanley Economic Potters ‘Arf Terms & Conditions

I understand and agree that I participate in the event entirely at my own risk and that no responsibility whatsoever shall attach to any event sponsors, event directors, or any person involved in the organisation of the event for any injury, accidents, loss or damage suffered by me in, or by reason of the event, however such may be caused, save to the extent that any injury or accident is caused by our negligence. I am healthy and am fit enough to complete this event.

The following event rules and guidelines are intended to help produce and direct a large scale event, to ensure the safety of all participants, to meet the requirements of local government permits and to be compliant with applicable UK Athletics regulations for participant performance records and event liability.

Associated Risk

I am aware of the physically strenuous nature of this event, the risks both medically and physically.

I confirm I am healthy and fit (physically and medically) enough to complete this event. I accept that should any medical or physical condition arise prior to the event which is likely to affect my ability to compete will be reason to withdraw in accordance with these conditions.

It is strongly recommended that you train for the event and prepare for the challenge. If you have not exercised before or for some time, you should consult your doctor before commencing your training for the event.

Online Entry

By submitting an application online and paying any stated fee for entry into this event, or entering a valid pin/discount/coupon code, I understand and agree to abide by these Terms and Conditions, and by the instructions given by the Event Organiser and event officials.

When entering on behalf of other individuals, by agreeing to the event entry terms and conditions myself, I agree that all other entrants in my booking are aware, accept and agree to these Terms and Conditions and by the the instructions given by the Event Organiser and event officials.

Neither I, or where I have entered on behalf of other individuals any of the entrants in my booking, shall be eligible or entitled to participate in the event until full payment of the entry fee has been received by the Event organiser. No payment shall be deemed to have been received until the Event Organiser has received cleared funds.

No under 17's are allowed to run in the Half Marathon (UKA rule).

Email Communication

The City Council primarily uses email to communicate with its competitors. By entering this event, I agree to receive emails regarding this specific event. Please see the City Council’s specific Data Protection Policy for further details. I understand that other The City Council

marketing emails, such as newsletters and promotions, have an ‘unsubscribe’ link, but event specific communication emails do not have this link, for the safety of the participant.

Stoke-on-Trent City Council cannot be responsible if event information does not reach the intended recipient by email. The onus is on the competitor to ensure that their Spam filters will allow Human Race emails through, for example by adding to their email address books. Stoke-on-Trent City Council can only be responsible for ensuring that the email address provided is the one to which event emails are sent. Event details and event information packs that are sent to competitors are also posted on the website event page.


Media and Photography​

I understand and accept that media professionals may take photographs and video footage of the event and its participants for use to publicise and promote Stoke-on-Trent City Council events and sponsors.

I hereby grant full and irrevocable permission to the Event Organisers, and any third party authorised by them, to use any photographs, videotapes, motion pictures, website images, recordings or any other record of the event which might include my image.


Timing and Results

Stoke-on-Trent City Council will use best endeavours to provide an event finish time for the participant however it cannot be held responsible for any computer result anomalies or any technical malfunctions.


You agree that we may publish your Personal Information as part of the results of the Event and may pass such information to the governing body or any affiliated organisation for the purpose of insurance, licences or for publishing results either for the event alone or combined with or compared to other events. Results may include (but not be limited to) name, any club affiliation, race times and age category.


Removal of Participants

Stoke-on-Trent City Council reserves the right at any time to remove participants from the event or to prevent participants participating in the event if in the Event Organiser’s sole discretion, it considers such action necessary for safety reasons or the proper enjoyment of the event by other participants or for any other reasonable reason. No refund of the event fee shall be made if the participant has acted negligently, maliciously, with wilful misconduct or otherwise without due care and attention for the event or other participants, so as to cause his/her removal.

In the event that the participant is removed due to breach of these terms and conditions, and in particular where the Event Organiser, in their sole discretion and acting reasonably, believes the participant is not medically or physically fit or healthy enough to compete in the race, the event fee shall be refunded.

Reselling or Swapping

I agree that participation in the event is personal to me, I am strictly prohibited from swapping or selling my place in the event or allowing any other person to wear my number and timing chip and participate in my place. If found to be in breach of this the organiser reserves the right to exclude me from participation in this and future events. If you need to make any changes to the runner information or change the runner’s details, please log onto your personal portal and do so. You can transfer the entry to another runner for a fee of £3.50. Log in details can be found in your confirmation receipt email with your order details.

Liability/ Responsibility

Stoke-on-Trent City Council shall not be liable to the participant for any loss or damage of or to personal equipment belonging to the participant, or any indirect or consequential loss or damage whatsoever arising out of the participant taking part in the event; or for any loss of business; revenue or profit; loss of reputation; anticipated savings or wasted expenditure; pledges made on your behalf or by you to charity. Stoke-on-Trent City Council will not be liable for any actions of any spectators or other third parties.

Nothing in this agreement shall affect our liability for death or personal injury, fraud, or any other liability to the extent it cannot be excluded or limited by law.

The wearing of headphones, or similar devices, (other than those medically prescribed), is not permitted in this road race.

No wheeled vehicles (pram’s, buggies etc), dogs, following cycles allowed.


Please note that some of the food products given out on event day may contain or have traces of nuts and nut oils or may have been made alongside other products containing nuts. Stoke-on- Trent City Council cannot be held responsible for any issues resulting from food allergies.

Entry Fee and Booking Fee

All event entry fees are inclusive of VAT at the rate of 20% VAT.
I understand that the Potters ‘Arf event payments include a booking fee which is applied at the ‘check out’ and is a one-off charge based on the total order amount. The fee goes towards the costs involved in running the online entry system which includes securely processing the booking from beginning to end, paying the card processing charge as well as the costs of holding participant data in a secure environment. I accept that under no circumstance is the booking fee refundable.

Start Time Alterations

Stoke-on-Trent City Council reserves the right to alter the start time of the event. In the event of a change of start time the participants will be notified of the revised start time with as much notice as reasonably practicable. No refund in full or in part shall be made for any change in start time for an event provided the event takes place on the specified date of the event.

Race Format Alterations or Cancellations

Stoke-on-Trent City Council reserves the right to amend the event format or cancel the event due to circumstances beyond its reasonable control or for any safety related reason. In the event of

the event being cancelled it shall provide the participant with a full refund, with no further liability whatsoever arising from such cancellation.

I agree to comply with all event rules and all instructions and guidelines given by event crew, stewards, marshals, and safety personnel. I acknowledge and agree that Stoke-on-Trent City Council will organise and run the Potters ‘Arf event and will have sole authority and be the final arbiter on all decisions relating to the safety, running and organisation of the event, the rules of the event, the timings/finish times and the placings.

All participants who finish the race will recevie a medal and a goodie bag; this is limited to one er registrant.

Bag storage will be located in the indoor market underneath The Potteries Centre. Open from 8am.

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Portable toilets are located a few metres away from the changing area
Indoor Market (lower floor of the intu Potteries Shopping Centre)

Please be at the start 20 minutes before your start time and don’t forget to wear your race number which contains your timing chip. 

There is a time limit of 3 hours, so if the last car passes you then you will need to run on the pavement.

Walkers: 8.30am

Walking Relay: 8:30am 
Runners and Relays: 10.00am
Junior Race: 10.20am

The course follows a well-marshalled route, with participants gathering at Huntbach Street in Hanley, starting on Potteries Way and finishing back in the city centre near the Sir Stanley Matthews statue. The half marathon run is restricted to people born before June 12, 2005.

The course follows a well-marshalled route, with participants gathering at Huntbach Street in Hanley, starting on Potteries Way and finishing back in the city centre near the Sir Stanley Matthews statue. The half marathon run is restricted to people born before June 12, 2005.

Your race number must be worn on the front of your vest or T-shirt. The first stage and last stage runners must wear the race number containing the computer chip. 

Teams must make their own way to and from the change over points.

Team members must ‘touch hands’ at each change over.

If you do not have four runners you can still compete.

Relay changeover points and reporting times will be available in the race pack.All the change overs will be sign posted.

The relay is restricted to people aged 17 and over.

The walk will start outside Boots in the city centre, Hanley. The course follows a well-marshalled route and finishes back in the city centre near the Sir Stanley Matthews statue. Make sure you know the route and take a drink with you. You must not walk on the road until the leading runners pass you. The half marathon walk is restricted to people aged 17 and over.

Markers will be erected at every mile.

Every finisher of the Potters Arf Marathon will receive a goody bag and a well-deserved Potters 'Arf medal.

This will take place after the race at about 12pm.

The junior run starts outside Marks and Spencers at 10.20 am. The route is a 1km circuit around the city centre. There is also a 2km route, which is two laps for older juniors up to and including 16 year olds. It should take a maximum of 20- 30 minutes to complete. Under-9s must be accompanied by a responsible adult (16+).

Click here to download the terms and conditions.

Click here to see the UK Athletics rules of competition

Qualified fitness instructors at our sports and leisure teams across The Wallace Centre, New Horizons and Dimensions have created training plans for the Potters 'Arf Marathon. These are aimed at all levels and there is a 12-week beginner and a 10-week intermediate programme to work from.


For more information, download the training programmes here:

Beginners' programme

Intermediate programme

From the South: Leave the M6 at Junction 15 on to the A500. Follow signs for City Centre (Hanley), then follow signs for The Potteries Centre.

From the North: Leave the M6 at Junction 16 on to the A500. Follow signs for City Centre (Hanley), then follow signs for The Potteries Centre.

From the East: On the A50 follow signs for the A500. Follow signs for City Centre (Hanley), then follow signs for The Potteries Centre.

From the West: Follow signs for the A500. Follow signs for City Centre (Hanley), then follow signs for The Potteries Centre.

Multi Storey car park: Entrances to the car park can be found on Bryan Street and Quadrant Road.

Long stay car park: Entrance to the long stay car park can be found on Bryan Street.

By Train: The nearest railway station is Stoke-on-Trent. There are regular train services from Crewe, Derby, Macclesfield, Stafford and Wolverhampton. From there you can catch one of the many frequent buses from the bus stop outside the station that heads to the city centre in less than 10 minutes.

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